Marketing Management
Building a partner portal and managing the complexities of channel marketing goes well beyond “build it, supply it and fund it and, voilà, all is well.”
Not so fast! These investments don’t drive funnel or expedite deal conversions from partners. Today’s best of class channel marketing organizations complement the value proposition of partners and help scale their success by offering execution efficiencies and expertise investment with the right return on investments. Global Touch helps marketing leaders re-think MDF and incentive programs, channel marketing execution, and enablement strategies.